Online and Offline Trading Services
In this click-it-and-get-it world, it’s always better to keep your business updated to the changing environment. Trade Bridge gives you access to the international business arena with the best-ever trading solutions. Join us!
What is O2O Platform?
In this digital world, you cannot limit yourself inside walls. Everything is online. Everyone is online. Which means your product should be up and available online to those who are searching for it. O2O platform is a strategy prepared specifically to do that. Draw your customers from online portals to physical locations. O2O platform, Online-to-Offline Commerce, in simple words identifies your customers on online spaces through various mediums like emails, digital marketing and then convinces them to leave the online space and visit the physical store. The ides of O2O was to survive in an online world where online stores were selling wide collections of products at lower costs as many expenses of running a physical store were removed online. The idea was to create product awareness online to such a level that the consumer was enticed to leave the online portal and visit the physical store to make his purchase. This requires a presence on both online and offline stores to create a smooth flowing trading environment. Attracting customers to walk to your store instead of waiting for it in the mail is a difficult task and takes a lot of tactics to make it work.
O2O Platform for International Trade
O2O platform has already been recognized as a mandatory step in trading business. In a world so technologically advanced where you don’t have to step out of your home to buy stuff, surviving only in offline stores can be hard. As per reports, more people are online on their phones shopping than on their PCs or in local shops. With the growing grounds of O2O platform for international trade, more and more users are drifting towards online stores than ever. There are various business models for selling; B2B, B2C, C2C, and C2B segregated by the groups involved in the transaction. O2O platform is a growing model, which tackles not only the traditional online or offline mediums but both. The working mechanism of an O2O platform is to simply connect an online customer to physical service providers. In simple words, O2O is a revolutionary system for online and offline selling platforms.
Online Selling Platforms
In a high digital age, going online is not an option but a need. Those with a product to sell need strong online presence to sell their products and services as online selling platforms give you a wider audience reach. Even if you have strong offline presence, going virtual is always good idea because it gives you access to worldwide audience. Online selling platforms are a great medium to let your products be seen. While going online, there are a lot questions that arise; where, how, when? To answer that, there is no shortage of online selling platforms, the actual task is to figure out who will suit your product and your needs more. There are many options to choose from. Furthermore, you need to work on your marketing, pricing and sourcing strategies. It is always to best to track down the pros and cons before going live. You don’t want an uninterested or confused audience trying to figure out what you are selling and why they should buy your products or services.
